Nike Has Found Greatness With Its New Ad

Have you seen the new ad by Nike being played during the Olympics? It really speaks to me.

In the spot, Nike shows people of diverse nations and abilities, some who use both arms and those who learn to do things with one. There are young children and older adults. Wrestlers, runners, and baseball players. The ad says …’the truth is greatness is for ALL of us. This is not about lowering expectations. It’s about raising them for every last one of us…because greatness is not in one special place. And it is not in one special person. Greatness is in whatever person is trying to find it.”

Brilliant!