About Lisa Desatnik, freelance PR
I have been fortunate to have made a career out of doing what I love, which is using my communication skills to forge relationships and support of causes that are evoking positive change. I also enjoy working with companies and organizations that have a heart for the community. I’ve earned numerous awards along the way, but my greatest satisfaction comes from knowing my work has helped touch lives in very meaningful ways. For that, I have to thank the dedicated staff and volunteers of so many charitable organizations, events, and civic minded businesses who work day in and day out to fulfill needs. These are the generous people with whom I’ve had the pleasure of working beside.
I’ve created and implemented many successful cause-related campaigns and programs such as the award winning Lighthouse Vision Awards and the Collecting for Kids school supply drive. Included among my other past experience is: creating a PR campaign to change the image of newly developed Betts Longworth Historic District, for 8 years coordinating publicity and creative elements of the Inclusion Leadership Awards Event, and creating a PR campaign to help launch the Hidden Treasures CD (tribute to King Records) that resulted in a packed release party. I’ve also worked on numerous other events. Among them – the Appalachian Festival (have been the main local media contact for that event for more than 18 years), the Down Syndrome Association of Greater Cincinnati’s Buddy Walk, the YMCA Salute to Black Achievers, YMCA Character Awards, Greater Cincinnati Alzeimer’s Association Memory Walk, Greater Cincinnati Planned Giving Association’s Voices of Giving Awards and more.
My experience includes traditional media relations, community engagement programs, communication strategy planning, volunteer management, copywriting, social media (including blog management, Facebook, Twitter and other platforms), events, and coordination of marketing materials.
Among the organizations with whom I have worked or am currently working with are: Inclusion Network, YMCA of Greater Cincinnati, Beech Acres Parenting Center, Character Council of Greater Cincinnati and Northern Kentucky, Appalachian Festival, Greater Cincinnati Planned Giving Association, Cincinnati Arts & Technology Center, Manuel D. and Rhoda Mayerson Foundation, Lighthouse Youth Services, Accountability and Credibility Together, CRI mental health agency, Cincinnati Association for the Blind and Visually Impaired, and more.
I currently am leading the Nonprofit Marketing SIG for the American Marketing Association and am a past member of the leadership team of the Public Relations Society of America.
An animal lover sharing my home with two birds, I have been studying positive behavior management for many years and enjoy sharing what I’ve learned with others. My pet interest has led me to become a pet columnist for Hyde Park Living. Watch on my blog…coming soon will be past columns.
To learn more about my professional background, please click on the links below.
Lisa Desatnik professional biography
Lisa Desatnik project portfolio
Interview with Amy Tobin on Q102
Good Things Are Spreading in Cincinnati
Guest column for Cincinnati Business Courier – ‘Find Your Passion’
